Let us help you create genuine, high-quality User-Generated Content (UGC) for your DTC brand. Our unique approach blends the authenticity of real influencers with the reliability of skilled actors, delivering content that resonates with audiences and amplifies your brand's reach.
By using real actors, who are playing themselves, we're able to find honest users of your DTC brand products while having the ability to curate and give notes on performance. You get the best of both worlds- the spontaneity of UGC and with the specificity of a commercial shoot. Our creatives are trained real people and documentary directors, they know how to get honest and authentic performances that play as ultra true- because they are!
Professional Enhancement: Our actors are treated as part of our team, creating additional content and interactions as they use the product for all your paid and organic media team's needs.
Creative Strategy: From campaign concepting, to storyboards, to script writing, we can help you focus your ideas into some truly striking content. Our creative team works with you to make sure your CTAs and brand voice is spot on.
Authentic Capture: Using a mix of professional equipment and smartphones, we capture genuine moments that feel spontaneous and real but has the quality of a professional shoot.
Strategic Distribution: We can coordinate with influencers for immediate sharing, maximizing reach and engagement.
Authenticity Meets Quality: Real influencer presence combined with actor-enhanced interactions for the best of both worlds.
Controlled Spontaneity: Carefully orchestrated moments that appear completely natural and unscripted.
Brand-Safe Content: Our actors ensure key messaging is subtly incorporated without losing authenticity.
Diverse Content Creation: Generate a wide range of content types, from candid moments to more polished pieces.
Let us tackle your brand with data driven strategy. Set up a call today: hello@allthetoys.us
We carefully cast actors based on your target audience and brand values, making sure they have aligned interests to your brand. We look at factors like audience demographics, engagement rates, and previous brand collaborations to ensure the best fit. Much like a commercial casting call we take those selects and present them to you so that together were moving forward with the right voice for the specific compaign. We can also work with influencers you already have relationships with or source new ones from our extensive network.
Our actors serve multiple purposes:
They create natural interactions with product and brand to generate authentic-looking content.
They can subtly highlight specific products, features, or aspects as needed.
Their professional experience ensures high-quality footage even in challenging conditions.
Our actors are trained in improvisation and natural interaction. Their role is to facilitate and enhance real moments, not to create scripted scenarios. The result is content that feels genuine because much of it is, in fact, as we also cast actors that are actual users of your brand or similar products.
We typically provide a mix of:
Short-form videos suitable for platforms like TikTok and Instagram Reels
Longer behind-the-scenes style content
Boomerangs and GIFs
High-quality still images
Instagram and Facebook Stories
Potential live streaming content
The exact mix is customized based on your needs and target platforms.
We pride ourselves on rapid turnaround. For brand use, we typically deliver an initial batch of edited content within a week from shoot, with any revisions taking place after that, with a full package within 2 weeks. Rush delivery can be arranged for time-sensitive needs. For a full initial concept to edit delivery you can estimate about 4 weeks.
We're capable of producing UGC anywhere in the country as our actor pool is nation wide. If you have a specific market you'd like to go after drop us a line and we can talk about best strategies.
Some of the markets we work in include: NEW YORK CITY, LOS ANGELES, SAN FRANCISCO, MIAMI, CHICAGO, BOSTON, WASHINGTON, D.C., LAS VEGAS, SEATTLE, NEW ORLEANS, ORLANDO, PHILADELPHIA, PHOENIX, SAN DIEGO, SAN ANTONIO, DALLAS, AUSTIN, HOUSTON, HONOLULU, DENVER, ATLANTA, PORTLAND, ST. LOUIS, MINNEAPOLIS, SAN JOSE (AND SILICON VALLEY), SALT LAKE CITY, NASHVILLE, CHARLESTON, RICHMOND, SAVANNAH, ALBUQUERQUE, CHARLOTTE, PORTLAND, BOULDER, BALTIMORE, LONG BEACH, HUNTINGTON BEACH, VIRGINIA BEACH, COLORADO SPRINGS, JACKSONVILLE, BUFFALO, ATLANTIC CITY, DETROIT, CLEVELAND, OKLAHOMA CITY, INDIANAPOLIS, ARLINGTON, TAMPA, KANSAS CITY, PORTSMOUTH, BOISE, ANAHEIM, SACRAMENTO, PARK CITY, CORPUS CHRISTI, COLUMBUS, ASHEVILLE, OMAHA, PITTSBURGH, CINCINNATI, MILWAUKEE, LOUISVILLE, BURBANK, VANCOUVER, TORONTO, MONTREAL, QUEBEC CITY, MEXICO CITY